With the start of the 2024 Porsche racing season in Imola, Italy, in April, synaforce is demonstrating its enthusiasm for dynamic motorsport. Together with employees, partners and customers, we are following the developments in the Porsche SuperCup and Porsche Carrera Cup Deutschland (PCCD) with great interest. CEO Peter Hartl explains: "We see constant further development through competition and the opportunities of co-creation and openness to technology as essential for our customers. This leads to sustainable development, future viability and progress in the here and now." He adds: "Our involvement in motorsport not only represents our passion for speed and technical innovation, but also the core values of our corporate culture: continuous development, sustainable growth and comprehensive networking."
Technology, talent and team spirit combined
Throughout the racing season, synaforce organizes exclusive workshops on key IT topics at various European locations. These include technical innovations in the areas of performance and IT security. Participants gain in-depth insights into liquid cooling and the fulfillment of high security requirements according to KRITIS and NIS-2, confirmed by the C5 certification of the BSI.
In addition to sponsorship, synaforce uses racing as a platform to promote team spirit and corporate culture. The special atmosphere of the racing events offers ideal conditions for team building and exchange at eye level, which supports the continuous development and sustainable growth of the company.
Focus on innovation and networking
Through the roadshow and its presence at renowned racetracks, synaforce increases its visibility and actively involves both existing and potential customers and partners. Specifically organized events and workshops on the sidelines of the racing series offer ideal opportunities for networking and discussing current IT solutions and challenges.
synaforce's involvement in motorsport reflects corporate values such as continuous innovation, performance and efficiency. The combination of exciting racing and future-oriented IT workshops creates a unique platform that is appreciated by customers and partners alike. CMO Hannes Beierlein invites all interested parties to take part in the events and find out about upcoming dates and participation options. "We are constantly striving to deepen our great relationships with employees, partners and customers. As a platform for brand building and networking, racing offers the best conditions for constant and sustainable growth, from which our entire network benefits."
Registration and upcoming events
The next major stops in synaforce's 2024 roadshow series are July 26-28, 2024 in Spa-Francorchamps, Belgium, and August 23-28 in Zandvoort, Netherlands, both with impressive race tracks and scenery. Further information on registration and the dates for the exclusive workshops can be found here.
You can find out more about synaforce's sports sponsorship philosophy at synaforce Sport Sponsoring or on request.
